Automating interviews and analysis is lowering the cost of producing consumer studies and opening talks on their price, frequency and the role of consulting. Gains will depend on participant recruitment, how much human work is kept and how results are actually used.
AI assistants are pulling customer relationships away from retailers' own channels. To stay relevant, loyalty programs will need to be interoperable, instant and secure.
Firmus, a data centre company backed by Nvidia, has called off its stock market listing. It cited recent market volatility, as worries grow over AI valuations.
A study by KPMG and Numeum finds that AI productivity gains are undermining time-based billing at IT services firms. They are also changing the profiles these companies hire.
Anthropic had offered startups up to $1,000 in API credits and a free year of subscription after a simple form check. Three days later it pulled back, saying it had been overwhelmed by demand.
Vendors are pitching AI as the answer to aging legacy IT systems. A former IBM executive questions whether that promise really stands up economically.