Reimagining advertising with AI
OpenAI is introducing new AI-based advertising formats, including Sponsored Agents and tools for marketers. The company also announced integrations with HubSpot and Shopify.
OpenAI is introducing new AI-based advertising formats, including Sponsored Agents and tools for marketers. The company also announced integrations with HubSpot and Shopify.
Data platform Hex uses GPT-6 Astra in its data agents to turn answers into interactive visualizations. OpenAI presents it as a customer case study.
A Hugging Face blog post examines whether AI agents that succeed at a task do so reliably on repeated attempts.
Fyxer combines OpenAI models with fine-tuning, memory and user feedback to sort inboxes and write emails that match each user’s style. The case study presents how the startup built trust in its AI assistant.
OpenAI describes how Perplexity relies on GPT-6 Astra to draft communications, modify software and watch over production systems. According to the case study, the team needs to supervise the model far less often than with previous models.